Google is set to launch its new music service on November 16th, and has sent out invitations via email to an event they referred to as "These Go To Eleven". The Verge, a tech news website, spilled the beans, citing the event as Google Music's debut. Google itself declined to comment.
It was reported that Google has been negotiating with the various music label companies, but none have reached a solid agreement. Industry insiders reveal that Google has been in contact with Universal Music Group, Warner Music Group, Sony Music Entertainment, and EMI; the four major music labels.
Earlier this year, Google came up with a beta version of the music service, but didn’t allow users to purchase songs from labels. What it did was allow users to upload music to Google servers and make those songs available to stream from any Android based device.
Google's new music service plans offer users a lot more than that. Equipped to connect with Google+, Google is reportedly planning to use social media to influence potential buyers into purchasing tracks available through the service. Additionally, a new feature will be added that will allow users to let their Google+ friends listen to a particular song once for free. If they like it, they can purchase it just like they would from any online music store.